August 2020 – Kinstellar has successfully advised Genesis Growth Equity Fund I on its acquisition of R2B2, a key player in programmatic advertising in the Czech Republic. R2B2 works for hundreds of clients, and its digital network is used by major publishers as well as some of the largest advertisers, such as Vodafone or Samsung.
The growth fund GGEF I last year raised EUR 40 million (approximately CZK 1 billion) for investments in smaller and mid-size companies, primarily in the Czech Republic and Slovakia. R2B2 is its first-ever acquisition.
The deal's value was not disclosed.
The Kinstellar team was led by Jan Juroška (Partner), other team members included Michal Kníž (Senior Associate), Denisa Šimanská (Junior Associate), Zdeněk Kučera (Counsel) and Štěpánka Havlíková (Junior Associate).
For more information please contact Jan Juroška, Partner, at .